Catherine brings great strategic vision and smart implementation to all that she does with the new media sector. She has a deep understanding of the field and a passion for excellence. Whether providing guidance and advice, or leading complex projects in this rapidly changing industry, Catherine's expertise has benefited not only her clients, but the sector overall.

-Lynda Brown
President, New Media BC

Follow @FanTrust
on Twitter »

Catherine brings great strategic vision and smart implementation to all that she does with the new media sector. She has a deep understanding of the field and a passion for excellence. Whether providing guidance and advice, or leading complex projects in this rapidly changing industry, Catherine's expertise has benefited not only her clients, but the sector overall.

-Lynda Brown
President, New Media BC

Follow @FanTrust
on Twitter »

  • At @Realscreen with Howie Mandel, where he is promoting his new show Mobbed. http://t.co/0u7sqNKs
    Jan 31, 12

  • And the FanTrust fave prize for the best sizzle reel @realscreen goes to...Gold Rush!
    Jan 31, 12

  • RT @columbiajourn: NEWS: $30m gift to @ColumbiaJourn & @StanfordEng by Helen Gurley Brown to set up Brown Institute: http://t.co/lUGp65z ...
    Jan 30, 12

  • @realscreen - NBCUniversal Ent & Digital Chair, Lauren Zalaznick: data is like oil-- and like oil it has to be refined.
    Jan 30, 12

  • Apple Message to Wall Street: iWin http://t.co/ljglta4o
    Jan 25, 12

Animation + Games

Select animation and game clients served by FanTrust management include:

British Columbia Lottery Corporation
Decode Entertainment
Mainframe Entertainment
Nerd Corps Entertainment
Radical Entertainment/Vivendi
Studio B
Wishbone X

Case Study: Studio B

How does a world leader in children’s animation future-proof its business?

Multi-platform distribution. Fan sites. New broadcasting deal terms. These are just some of the media changes and opportunities that led Studio B to choose FanTrust as its digital business consultancy.

Working with the studio’s chief executives, FanTrust is helping this premium producer of children’s television become an interactive powerhouse with services that include:
- strategic planning
- operations restructuring and management
- digital deal making and multi-platform sales
- digital financing
- marketing, including viral video campaigns and tactics
- fan plans and audience relationship management

The results are repositioning the studio to immediately capitalize on new strategic relationships and pursue the significant financial and creative advantages of today’s digital economy.

Case Study: Radical Entertainment

How does a leading game developer build a direct relationship with fans?

Radical Entertainment picked FanTrust to develop a model for an interactive fan club. Traditionally a business-to-business enterprise serving international game publishers, Radical wanted to define and evaluate a business-to-consumer strategy.

FanTrust brought together an expert in-house team within Radical’s ranks. We led a strategic initiative to assess the competitive landscape, analyse risks and determine the business goals and opportunities for Radical in a fan-centred marketplace.

The result was a concise strategy for the CEO as well as operational directives for both staffing and technology.